Director - Category
Elevation Capital
Bengaluru, Karnataka, India · Bengaluru, Karnataka, India · India · Karnataka, India
Posted on Sep 25, 2025
This role is with one of our portfolio companies.
The role:
As Category Director (P&L owner), you will set the strategy, shape the annual business calendar, and define the propositions that power growth and repeat usage. You will co-own execution with Marketing, Product, Operations, and Supply.
What you will own:
- P&L and plan delivery: Define targets and deliver revenue growth, contribution margin, and healthy payback driven by strong repeat behavior.
- Annual calendar ownership: Decide which dates, festivals, and events to prioritize across the year; turn them into quarterly and monthly category plans.
- Proposition design: Create service offerings and bundles (price points, value-adds, packaging) that are authentic, differentiated, and drive users to opt.
- GTM with Marketing: Co-create briefs, segmentation, and channel plans (performance, CRM, brand); set success metrics; run experiments; optimize creatives, landing pages, and funnels.
- Product Roadmap: Guide how the category is surfaced across app and web; improve conversion, and booking experience in partnership with Product, Design and Tech teams.
- Customer Experience: Set clear guardrails for accuracy, transparency, communication, and on-time delivery; raise ratings/NPS.
- Category Operations: Institutionalize SOPs, SLAs, and a go-live checklist for content accuracy and fulfillment readiness.
- Team leadership: Lead a high-performing category team; set goals, reviews, and a rigorous experimentation cadence.
How you will work (matrix, co-ownership)
- Product: Prioritize discovery, personalization, and checkout improvements; align on roadmaps and shared metrics.
- Operations & CX: Ensure timely, zero-defect fulfillment; close the loop on issues with clear escalation paths and root-cause fixes.
- Supply: Expand Supply, maintain pricing integrity, and support successful launch of new supply.
- Marketing: Plan and optimize GTM for the annual calendar and new propositions; measure incrementality and improve ROI quarter over quarter.
What you will bring:
- Customer obsession, first-principles problem solving, and genuine 10x ambition-paired with cultural sensitivity, data fluency, and the influence to align cross-functional teams around clear goals.
Requirements:
- MBA or Undergraduate from Tier 1 campuses in India (IIMs/ISB or IITs)
- 6 years of experience in category management in e-commerce or B2C tech companies
- Strong execution orientation with experience managing multi-stakeholder projects
- Excellent analytical, communication, and problem-solving skills